“Bata”celebrates 120th anniversary of world-class shoe brand from the Czech Republic with the highlight “THE ONE” for world’s leading executives
plus the launch of its Fall / Winter Collection
Bata, the world-class shoe brand from the Czech Republic,has been everyone’s favorite shoes for more than 120 years. Most recently, Bata (Thailand) Co., Ltd. by Mr. Carlos Garces, Managing Director, and Anawat Sangkhasap, Retail Marketing Manager, organize the 120th anniversary celebration with the introduction of “THE ONE”Limited Edition to present to executives and celebrities who are also Bata fans around the world. Moreover, the event also unveils Bata’s latest collection “Fall / Winter 2014” as well as the social work donating shoes to schools where needed in the project “Share for Change” by the Mirror Foundation at Bata Shop, 3rd Floor, Central World on Tuesday October 28th, 2014.
Mr. Carlos Garces, Managing Director of Bata (Thailand) Co., Ltd., revealed that Bata is a shoe brand that has been operating its business for 120 years and has been with Thai people for more than 85 years as we provide the best shoes to everyone in the world following the vision of Mr. Tomas Bata, the founder, that is "Making Great Shoes Accessible to Everyone”. Bata offers wide variety of shoes to fits with the requirements of everyone in the family from babies to elders. Apart from shoes, Bata offers wide variety of shoes including men shoes, ladies shoes, school shoes, sport shoes, outdoor shoes as well as accessories such as belts, bags, etc.
The highlight feature of the 120th anniversary celebration is the introduction of “THE ONE”Limited Edition that Mr. Thomas G. Bata, the 3rd generation heir, has ordered to be specially made to celebrate this special occasion with only 120 pairs available in the world. It is a classic black brogue made from top-quality cow leather and is especially handmade entirely in Italy by skillful shoe specialists following classic Italian style standard. Each piece is individually numbered from 1 to 1200 with Mr. Bata’s signature carved on them. There are only 70 pairs of THE ONE shoes available in Thailand which will be presented to Thailand’s leading executives and Bata Thailand’s VIP business partners such as Chulapayap Srikanchana, , Kamolsut Thapparangsi, Suriyon Sriorathaikul, Mr.John Christie Chief Executive Officer (CEO) Tesco Thailand etc.
The event was fully attended by celebrities and Bata lovers such as Mona – Vipawee Kormant, Nicky – PaniteeSanitwong Na Ayuthaya, Mink – NatprapaChunhawan, Milk – Natmada Chunhawan, Thitipong Lorprasert, Ko – M.L. Rangsitorn Phanuphan, Dalin (Sophonpanich) Youngpichit, UsanaMahakijsiriThapparangsi, etc.attended. The event started with the video presentation of 120-year history of Bata followed by the special fashion show of the latest “Fall / Winter” Collection which are mixed and matched with cloths perfectly by professional models. The highlight of the event is the finale fashion show by the honorary model Kong – Kamolsuth Thapparangsi, a smart businessman, who presents “THE ONE”Limited Edition with his trendy suit attracting big cheer from the crowd especially from his lover Usana Mahakijsiri Thapparangsi, his beautiful wife, who supports him right off the stage. The event is captured with a charity work of shoe donation to kids in poverty through “Share for Change” project by the Mirror Foundation which is very well participated by kind celebrities.
Join the 120th anniversary celebration of Bata, the world-class shoe brand from the Czech Republic that has been with Thai people for a very long time with the special anniversary promotion up to 70% discount at 45 selected Bata stores across Thailand (BKK and Upcountry) such as MBK, Fashion Island, Seacon Square, Mega Bangna, The Mall Bangkapi, Central Khonkaen, Central Pinklao, etc. For more information, please call 02-312-034-2 or visit
www.bata.co.th,
www.facebook.com/BataThailand IG. batathailand
