news on October 07, 2017, 12:54:01 PM
Press Release Beryl 8 Plus to boostThai businesses’ global competitiveness, enhances customer experiences with intelligent solutions in “BO” and “Integra8” Thailand’s leading technology consulting firm declares readiness for next step with new cloud solutions for sales and customer service in the digital era
Bangkok, 5 October 2017 – Beryl 8 Plus, Thailand’s leading technology consulting firm and solution provider, has announced a strategic move to build upon its successes and achieve its goal of becoming a provider of world-class, end-to-end cloud solutions for businesses. The company today unveiled two new products that offer businesses the ability to better reach out to and gain an understanding of customers in this data-driven digital era.
Over a period of almost ten years, Beryl 8 Plus has succeeded in designing, developing, and implementing more than 200 projects involving sales and customer relationship management solutions running on Salesforce’s world-class cloud platform, resulting in business success for over 100 leading organizations – including Kasikornbank PCL, Thai Airways International PCL, and Home Products Center PCL. This exceptional track record has made Beryl 8 Plus the number-one Salesforce partner in Asia and the sole partner on the continent to offer the full range of Salesforce cloud solutions, ranging from Sales Cloud, Service Cloud, and Marketing Cloud to advanced analytics, AI, and application development platform. Additionally, Beryl 8 Plus is also one of the top Google Cloud Platform partners in the region.
“In today’s business landscape, technology is no longer just an optional. Instead, we now rely on technology as a key factor for success as customers have come to expect service anywhere, anytime, any channel. Cloud solutions are simply the best way forward for businesses facing this demand,” said Dr. Nithinart Sinthudeacha, Chief Executive Officer and Co-Founder of Beryl 8 Plus. “We have worked with many leading companies to develop digital transformation strategies, implement various systems for CRM, call center, digital marketing, or even machine learning-based big data analytics. With these solutions, businesses can elevate their customer experiences at every possible touch point, make the right decisions in a timely manner, and confidently meet the challenges in this ‘Business 4.0’ era.
“A survey conducted by the Digital Economy Promotion Agency (DEPA) on Thailand’s software market trends for 2017-18 revealed that Thai businesses have shifted their attention towards investments in Software-as-a-Service (SaaS) solutions,” Dr. Nithinart added. “At Beryl 8 Plus, our longstanding anticipation of this shift has led to the development of superior products and services addressing customers’ specific needs more precisely. With our experienced and detailed-oriented consulting and systems design team, a highly capable and efficient support team, and world-class partners such as Salesforce and Google, Beryl 8 Plus has attained the status as one of the most capable Thai technology consulting firm in-market today.”
Integra8 – Merging cloud and mobile innovations to deliver a sales experience for the digital era
Beryl 8 Plus’ expertise in cloud-based CRM solutions fueled the development of Integra8 – the cloud-powered sales solution for employees operating in the field with full support for both iOS and Android devices. Integra8 is the only in-market solution to cover every single aspect of sales – from inventory check-ups, order processing, and customer profile access to in-depth sales analytics, or even payment processing.
“All of our products and services are designed to be intuitive and highly customizable to match our customers’ specific business objectives,” said ApisekTewanpagti, Chief Operating Officer and Co-Founder of Beryl 8 Plus. “We have won the trust of leading customers across many industries – including major financial institutions, retailers, and property developers. One notable example is Jack Chia Industries (Thailand) PCL, a manufacturer and distributor of pharmaceuticals and medical products, where Integra8 has helped support the acquisition of more new customers without requiring a bigger sales workforce, which resulted in a 20% increase in sales.”
While Integra8 is a full-fledged cloud solution, the application itself still fully supports offline use for field sales agents operating in far-flung areas with no internet connection. Once back online, the app can immediately sync all sales and customer data into the cloud. In addition to the flexibility and agility naturally associated with cloud solutions, Integra8 also solves the issue of knowledge loss upon the turn-over of sales staff from the company, thanks to a central database that is accessible anywhere, anytime.
Apisek added: “Integra8 is based on Salesforce’s cloud platform, which means that customers can rest assured in the system’s top-notch stability and security, as well as extensive support in solution design and customization from Beryl 8 Plus.”
BO Conversation Platform – Create commercial-grade chat bots for a more effective sales and customer service operation with no coding
In response to the booming social commerce market in Thailand, Beryl 8 Plus has developed a platform for automated customer inquiry responses in the form of BO – a chat bot platform where customers can create their own bots without writing a single line of code. The bot also packs integrated support for direct order and reservation processing in commercial situations.
“Data from the Electronic Transaction Development Agency (ETDA) shows that the total value of e-commerce transactions via social media in Thailand is higher than all other e-commerce channels combined by more than three times. Given a user base of 46 million people across the country, e-commerce businesses in Thailand cannot afford to overlook the customer experience on social media, especially in an intensely competitive landscape where just a few seconds can meana difference between achieving your sale against competitor’s,” said Apisek.
The BO chat bot platform can detect and interpret important keywords from customer input and quickly provide the appropriate response as dictated by the bot’s designers. In addition to standard conversational responses, BO also supports automated handling of product orders and service reservations as well as customer satisfaction surveys after each engagement.
Apisek said, “The Black Tie Service, a provider of premium-class lifestyle services for business customers, represents a remarkable success story for BO, which serves as the platform for a chat bot that provides quick, convenient responses to limousine reservation requests. With the bot, the company can free itself from any workforce-related limitation that comes with the use of a traditional call center.”
With an intuitive backend system that does not rely on any actual coding, developing a chat bot on BO is a quick and simple task. The resulting bot can be modified at any time, and BO itself is compatible with any messaging platform that offers an open API – including Facebook Messenger, LINE, WeChat, Twitter, Slack, and Telegram. With multiple service tiers available, BO ticks the box for businesses of all sizes – from SMEs handling a few thousand messages a month to large enterprises facing thousands or even millions of inquiries over the same period.
BO Conversation Platform is based on the Google Cloud Platform, which provides support for all languages and comes ready with a Natural Language Processing module that can learn the actual operating context at each business, plus a Sentiment Analysis feature that evaluates the emotional state of the customer based on each message before providing an appropriate response. BO is ready for full-scale commercial deployment today.
“The launch of Integra8 and BO represents a major step forward for Beryl 8 Plus as we seek to build upon our CRM and cloud expertise,” said Dr. Nithinart. “Over the past five years, we have seen our growth by 40-50% annually on average as we expand into ASEAN markets such as Indonesia, Singapore, Vietnam, and the Philippines along with major markets such as the United States. We intend to develop more new products and services in the near future – including inventive takes on ERP and POS systems for the 4.0 era – in order to act as the ultimate partner for businesses.”
For more information on Beryl 8 Plus, visit http://www.beryl8.com/.
About Beryl 8 Plus
Beryl 8 Plusis a leading end-to-end technology consulting and solution provider specializing in intelligent cloud-based solutions that drives business success across a wide range of industries. Established in 2008, Beryl 8 Plus’mission is to collaborate with and enable clients to create competitive advantage through digital transformation and innovation. As the #1Salesforce partner in Asia and a Google Cloud Partner, Beryl 8 Plus has successfully implemented over 200projects for more than 100business customers in ASEAN and the US with an exceptional track record of customer satisfaction and improved performance.
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