Falcon Insurance reveals 2013 Gross Written Premium with over 17% growth and targets to reach THB1.7 billion
Falcon Insurance reveals 2013 Gross Written Premium with over 17% growth and targets to reach THB1.7 billion in the Horse Year with ‘Think Independent’ strategy
Falcon Insurance announces its achievement in the year 2013, The Best of Best Year, with Gross Written Premium at THB1.481 billion or 17% growth and targets to reach THB1.7 billion of Written Premium in the Horse Year under “Think Independent” concept. The concept which emphasis on innovative marketing, create good cooperation with business partners and customers for Corporate Business, and aiming to develop innovative and differentiate products that meet consumers’ needs under new service channels that easier and faster reach target group for Personal Line Business.
Ms. Sopa Kanjanarintr, President of The Falcon Insurance PCL unveils “After being the President for two consecutive years, the performance of 2013 was well-achieved as planned and it was another The Best of Best Year from 2012. Year 2013 was one of the challenging years for us due to the political situations in the last quarter which still continuing. The company focuses its strategy to handle this situation with 24-hour services for all direct customers. In addition, the company designed iSafety insurance product offering coverage for medical expenses from accident, bodily injury and loss of life from the Strike, Riot and Civil Commotion.”
“With our clear business direction, continue working with Exclusive Partner with a joint development of differentiate product, establish new sales channels to reach target customer, continue development of fast and convenience service, as well as building up professional management team and employees. These are key factors that lead to the great performance in 2013 with Gross Written Premium at THB1.481 billion which is THB206 million higher than 2012 or 17% growth. This is another The Best of Best Year for Falcon Insurance.”, added Ms. Sopa.
In 2013, the company reached the total Gross Written premium at THB1.481 billion which includes THB723 million from property insurance, THB279 million from motor insurance, THB183 million from miscellaneous insurance, THB129 million from engineering insurance, THB134 million from personal accident insurance, THB33 million baht form marine insurance.
Ms. Sopa also unveils the business plan in 2014 that “The company aims to reach the Gross written premium at THB1.7 billion or 15% growth with THB1.3 billion from Corporate Business segment and THB400 million from Personal Line segment. The company will keeps on “Think Independent” concept focusing its innovative branding and continues working with Exclusive Partner in Corporate Business and Personal Line segment. The concept aims to design and develop innovative and differentiated products that meet consumers’ needs. The Company plan to revamp customer service and claim service by creating new service channels that easier and faster to reach the target group, as well as improve speed and convenience process for claim for better customer experiences.”
Mr. Nattawut Nganpinyo, Chief Operating Officer of Falcon Insurance, is one of pioneer management added that “Our success today derived from thinking differently under “Think Independent” concept. The company focuses on Corporate Business through brokers without insurance agencies. Over 74% of revenues in 2013 were generated from Corporate Business through brokers. The property insurance was our fastest growth with THB132 million increased from the 2012 premium. In addition, apart from new product development with brokers, the company emphasizes on offering best services to Corporate Customer and Brokers, providing professional consultancy service, with fair compensation and fast claim payment. This creates the brand loyalty with our Business Partner Business which derived to almost 100% renewal from our corporate customers.”
“For Personal Line segment in 2013, the Company focused on Direct Marketing by expanding new customer base through telemarketing channel with selective business partners. Our new product launch in 2013 includes Motor Add On, Loan Protection Product, Personal Accident, Dental insurance, and On-line Motor Insurance with best price guarantee. In 2014, the company will continue to focus on direct marketing and work with selective business partners who capable in developing distribution channel to reach Personal Line segment. We plan to develop differentiate and innovate Insurance Products that align with consumer lifestyle, expand distribution channel and offer modern services through on-line and social network in order to reach more Personal Line customer. Our target is to achieve minimum growth of 15% in personal line premium in 2014”, said Ms. Patchanee Srisukwattana, Assistant Vice President, Direct & Affinity Business.
Ms. Sopa comments on non-life insurance market in 2014 that “The ongoing political issue in Thailand will have negative consequence to Non-Life insurance business due to non-life insurance premium are mainly derived from two sectors; property insurance and motor insurance. If the political situation still drags on, we expect minimum growth of non-life insurance premium from last year. The current political crisis causes the freeze of new Mega Projects and slows down of new construction projects due to decreasing consumer demand in new property purchase. In addition, the consumers delay their purchase of luxury items due to stock market is sluggish from the uncertain political situation and they don’t need to buy any new cars. This may causes the minimum growth in motor insurance premium also.
For more information on Insurance Products, please contact Tel. 02 676 9999.